The UK government have recently put £400,000 into a publicity drive aimed at making UK pensioners aware of the fact that £4.9 billion goes unclaimed in pension credits each year.
1.8 million people are thought to be eligible to the credit, but never claimed them and are obviously losing out on financial aid that no one would say no to right now.
The advertising will go out into bingo halls, local markets, working men’s’ clubs and mobile teashops. The advertising will illustrate how pensioners can apply for pension credits and show them how they can claim.
To many this seems like ‘too little too late’, but at least something is finally being done for those who are looking at another cold winter.
It seems that many pensioners weren’t aware that they could benefit from pension credits and so for years this money has simply been ignored. Hopefully now, pensioners will be getting what they are entitled to.